6 BENEFITS OF USING A DRONE TO MARKET REAL ESTATE

How do real estate agents and brokers benefit from using camera drones in their marketing in the real world?

1. Create more dramatic, compelling images.

Using a modern ready-to-fly camera drone like the DJI Air 2S, you can create dramatic shots very easily(almost on auto-pilot) by combining GPS-programmed flight paths with automatic point-of-interest camera targeting.

Well-designed drone camera shots not only look incredibly professional; they can generate a sense of aweand interest that you simply can’t get from ground-based photography.

2. Create more interesting virtual tours.

A camera drone can fly into a home through the front door and travel throughout every room, creating a far more natural virtual tour than station-based photography.

Combined with a professional voice-over soundtrack, virtual tours can become beautiful visual stories, rich with information and history.

3. Highlight more property features.

Landscaping, pools, walking paths, and back yards are important to many buyers. So are nearby parks and schools.

Aerial photos & videos bring these advantages to life.

4. Generate new business.

Using drone videos and photos to market your properties shows prospective sellers that you take advantage of every opportunity to make their property look awesome – and to stand out.

5. Out-market the competition.

It’s a well-known fact that listings that look better and provide more information sell better.

6. Save money.

Compared to shooting aerial photos from a helicopter or a fixed-wing aircraft, drone videography is far cheaper – and easier to arrange.